Cocktails Are Beautiful


Total Beverage Solutions Agency


Willy Shine at the Varnish LA

Willy Shine Consulting unites alcoholic & nonalcoholic brands to the passionate inhabitants of our hospitality world through social media, education, live experiences & events. Everything we do stems from the idea of creating the most engaging, impressionable experiences & lasting memories. We are ever evolving, adapting & we keep our fingers on the pulse to stay in tune and ahead of the game of the service industry world.

Whether creating, producing, directing & staffing cocktail events nationwide, to creating seasonal press worthy cocktails for brands,  to building out bars and all of their systems from the ground up we know how to attack every nuance in order to connect as well as resonate to the largest amount of bartenders & consumers within the hospitality world we call home.

Willy Shine